Monon Beverage Brokers

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Product Highlight 11/12

Hey!

So as my business grows, so does the product list that I carry. I figure maybe a small update on a few of my favorite ones across the board with less of a selling aspect may be fun or even possibly helpful!

The most misunderstood product in my portfolio is Laughing Water by Scarlet Lane. I mean, what is a Australian Sparkling Ale? Well, it is Australia’s original beer style contribution. The most simple way to describe this is a hybrid of a Cali Common and a Cream ale. Really solid and easy drinking beer. I need to get around to trying Laughing Water with Lime. Side note about Scarlet Lane, they are on top of the customer service game. There was a mix up at an account and the brewer/owner dropped what she was doing to go and handle it in person.

Next I think mentioning Moonlight Meadery is good. Mead is underrated in Indiana, and if it wasn’t for our friends at New Day Meadery, Indiana would be far behind as far as mead is concerned. Moonlight does a really cool mead called Desire. It is a black cherry, black currant and blueberry mead. It is a 96 on RateBeer and just has a cool balance with sweet from the honey to sweet with the berries, however it is not too sweet.  Moonlight has a whiskey barrel aged cider coming out in cans soon too (13.5% ABV)!

Indiana Whiskey Co from South Bend is doing cool stuff with whiskey and I feel the Silver Sweet Corn whiskey is misunderstood just as Laughing Water is. It is simply un-aged, thus the lack of color, but the flavor isn’t lacking. I prefer to drink it in a Bloody Mary or other cocktail, but that doesn’t mean it can’t be drank neat.

Lastly O’Fallon has some cool stuff coming to market like a variety case of 12 (4 styles 3 of each.). Ginger Jo Latte is the only one I will mention, to find out the others, check out our brands tab as it will be added shortly. It is a brown ale made with Ronnoco’s black iced coffee and a blend of spices. It should be a solid brown ale that tastes like a latte, I will let you know once I get it in my hands!

What beer, mead, or spirit do I carry that you want more information about? Let me know and I will happily dig stuff up for you!

SPW

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First Month in the Books.

So my first month of being in business is officially over and I can say I’ve learned a great deal already.

I’ve seen old friends and made new ones.

I’ve planned events that will be smaller, and larger ones where I will be dressed as Santa.

I’ve met new producers whom I have added to my portfolio and new ones who are great all on their own.

This month I am fortunate to add new brands to my portfolio as well!

Scarlet Lane from McCordsville, just outside of Indy. Their Dorian stout is one that I remember enjoying years ago when I was still bartending in Muncie at the Heorot Pub. They have restructured and have big things happening

O’Fallon Brewery from St. Louis. They make Weach, which is a solid peach wheat beer that is one of my favorite wheat beers (not including any German Hefeweizen which just cant be beat for the yeasty, banana and clove flavors)

And, I met with a brewery in Kalamazoo to add in December. (Not Bell’s although I did stop by to see their taproom, worth the stop)

Overall I feel great about Monon Beverage Brokers and I look forward to learning and growing more as an individual and as a business.

SPW

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First Week In The Books

In continuing with my informal updates, I figured I’d write about the first week of being in business.

While there were some hiccups and a last minute change, overall it was a great week! Getting back out in the market and doing what I love was the best. For so long, I was doing desk work and stuck inside doing prep work to set myself up for success, but that paid off. I still have desk work, just not all day blocks of it.

I was able to visit several accounts I called on in the past, and even some new ones. I feel excited and energized to go out and sell products that I have so much faith in. Whether it is Moonlight Meadery or The Indiana Whiskey Co, both brands are strong and quality items. I realize that I am fortunate to meet so many enthusiastic purchasers at these accounts too. Its like I get to see a bunch of friends around Indy and surrounding areas while working.

Somehow, I missed the note that Moonlight Meadery was rated Meadery of the Year in 2015. If Ben or Michael are reading this, oops… Not sure how it was overlooked, but definitely a great thing to know. I already knew several products had 90+ scores on RateBeer, but, being meadery of the year is just the cherry on top. Virtue was definitely my pick of the week for products in the Monon portfolio.

Indiana Whiskey Co is even the Crown Liquor Barrel of the Month for October! That says a great deal about a product if they can have a solid relationship with a chain like Crown. Michael distills some great things, and I am curious what he is able to do next! I have mentioned it before, and I will mention it again, but I love that these guys donate 3% of profits to local veterans.

What’s next? If October wasn’t exciting enough, then look out November! I should be adding a couple new brands to my portfolio, and I should start doing events at different venues more regularly. I wanted to get my feet under me before I started booking weekly events with different venues. If you have an idea for an event, let me know! Having multiple products makes for a fun way to combine events.

Thats it for today, more updates to come. Make sure to follow on social media if you don’t already! Facebook/Instagram: @mononbeverage

SPW

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Who We Are

First of all, thanks for coming and visiting my site. You must have received a letter in the mail, or heard of us from word of mouth. Either way, your support is awesome.

Most news posts will be informal but meaningful. Almost like we are just having a discussing. I appreciate reading in which I can pick up the writer’s tones and emotions. Well, here is post number one!

I have been in the beverage industry for nearly 8 years at this point, and I have learned so much. I have seen where people thrive, and where they can improve. This was the start of why I created Monon Beverage Brokers, LLC.

I started at the Heorot Pub in Muncie, IN and that is where I cut my teeth on craft beer. Such a great experience over the years and I met many beverage industry people who I can call friends today. I was fortunate enough to graduate college and start working with one local brewery as their first ever sales guy. It was a great experience and I learned a lot, and it eventually lead me to become Director of Operations for a different brewery and winery.

I was doing account visits one day and noticed several brands who didnt have representation, but still had some solid representation throughout the market. I asked the buyer at that account, then several after, if the would be more inclined to buy more if they met someone from Brand X and all account buyers had the same answer: YES!

This was the lightbulb that started my company. I saw a need in the industry that I love, and started running with it. Im still learning, and my company is young, but I know I have a solid business plan and a drive to succeed. October 1st is coming up and the official launch date.

More to come!